CNY 2023: A PLACE CALLED HOME // 家乡

After a few quiet years of Chinese New Year due to the unprecedented pandemic, this year, things will finally be different! Families will return to their hometowns to gather openly, celebrate freely and immerse in joyful familial bonding once again.

This year's Chinese New Year collection is inspired by the simplicity and beauty of our Hometown (家乡), bringing back memories of the bustling neighbourhood Kopitiam, the friendly sundry shop uncle, the comforting taste of Kopi Peng and Roti Bakar, and rounds of games, chatters and snacks at the dining table.

Join us in reminiscing the feelings of Home this Chinese New Year. We look forward to making this an exceptionally meaningful and memorable one for you and your loved ones this year!

数个冷清的农历新年过去了,这个2023年有如风雨后的天晴,必定是个格外让人期待、春风浩荡的大胜年!分隔已久的大家庭终于得以回乡团聚,亲人好友热闹欢庆的画面终于要再次重现。 这一系列的礼盒设计灵感来自于 “
家乡” ,一幕幕都是大家熟悉的画面:古色古香的老街和店铺、喧闹的老字号咖啡店、童年记忆里的游戏和美食。仿佛带我们回到了老家一样,不自觉地沉浸在各种回忆和对家的思念。 这个新年,不管你在何处,让我们帮你把 “家” 送到各个角落,用一份让人回味无穷的精致礼盒,表达你最真挚的温情。